Showing posts with label Google+. Show all posts
Showing posts with label Google+. Show all posts

Sunday, 15 December 2013

Lenovo Yoga Tablet 10


Lenovo is back in the Android tablet market with two new tablets: the Lenovo Yoga Tablet 10 and the Yoga Tablet 8. Like the original Yoga and the new Yoga 2 Pro, the tablet works in several positions -- in this case, thanks to a built-in kickstand. It's rated for a staggering 18 hours of battery life, as well.


The first thing you'll notice about the Yoga Tablet 10 is that it's a 16:10 ratio display tablet, and that it's not completely flat, either. The round, bulky edge gives the tablet a stand to prop itself up, which is nice to have if you're watching videos or reading content while at a desk or table.


Hardware

The built-in kickstand and 9,000mAh battery (that's 6,000mAh on the 8-inch version) create a bulge on the back that prevents the device from lying flat. On a flat surface, it sits at a slight angle, with the bottom of the device raised higher than the far end. The Yoga Tablet 8 and 10 are both relatively light, at 0.88 pound and 1.33 pounds, respectively; they're definitely comfortable enough to hold for extended periods of time, and the cylindrical bottom makes for a comfortable grip.


At the bottom end, where the tablet is curved for the kickstand, there is the power button and headset jack opposite each other.The opposite side of the power button is the 3.5mm headset jack, and above that is the volume button and a small microphone.


The speakers will offer Dolby Digital Plus enhancement,flip the tablet over to reveal its backside, and you'll see a nicely textured back with a smooth panel at the bottom where the kickstand flips out.Open up that kickstand and you'll reveal the microSD card slot. The Yoga Tablet 10 will support up to 64GB microSD cards.


Software


The Yoga Tablet 10 runs Android 4.2.2 Jelly Bean, so you aren't going to find the latest and greatest here. And just to throw this out, so far there hasn’t been any talk about having these updated with a newer version of Android. That aside, running Jelly Bean means features such as Google Now, which of course, also means the full suite of Google apps and services are included. That means Gmail, Hangouts and Google+ as well as the Play Store and many others.

Wrap-Up


We will admit we were more than a bit skeptical with the design here. And while we haven’t really gotten past the ‘strange’ look of the Yoga Tablet (as compared to a regular tablet). The bump provides a place for you to hold and wrap your fingers around, but it also balances the tablet. These feel very light when being held, which is partially because a good amount of the weight is actually in your hand — not spread across an 8 or 10-inch slab of glass and metal.For pretty much the same amount of money, you can buy a new Nexus 7, which is a superior tablet in every conceivable way. Or you can get a Kindle Fire HDX. We're hoping for big things from Lenovo in the tablet space, but unfortunately the Yoga Tablet 10 falls short in nearly every category. If you've had your eye on this tablet and were considering it, go with the aforementioned tablets instead.

Sunday, 1 December 2013

The New Chrome OS


The Google Chrome OS operating systemis now a rival to Windows 7, Ubuntu, Apple Mac OS Xand the rest. Chromebooks have been around for a couple years now, but they’ve never been appealing. The first version of Google's Chrome OS wasn't much more than a Google Chrome browser window with a few apps. It felt more like a statement - "Who needs local storage?" - than an operating system you could rely on.

Apps

The app environment has a distinct advantage in terms of keeping things neat and safe, but it comes at the cost of true openness and until programmers find ways to pare down their products so they run in a browser (which is by no means out of the bounds of possibility) Chrome OS is simply not going to cut it for many as their main computer.

There are also dedicated forward, back and reload buttons, which make lots of sense for a notebook built for the web. Hit Ctrl and the Search button and you'll go to an smartphone-like grid of shortcuts to your apps. And if you have a better memory than I do, you can learn the dozens of keyboard shortcuts - hit Ctrl+Alt+? for a full list.


Multiple windows support

You can now use multiple windows in Chrome, though they're all just separate browser windows. Still, that can be helpful - you can jump from one window to another with Alt-Tab or with a special function button. Each window has something that looks like a Windows maximize button, but it operates four ways through gestures. If you click on it and drag down, the window minimizes. Drag up and it goes full screen. Drag to the left or right and the window docks on either side, taking up half the screen. It's a fun innovation.

Offline Mode

The key issue with a cloud computer is that it becomes significantly less useful when it is offline. The computing world was rooted in offline for a long time and we are simply not used to feeling quite so bereft of functionality when we are not connected.

That, of course, is changing as well; modern games often require connections, our documents are often stored on servers rather than locally as offices become more collaborative and our data is often shared rather than hoarded on hard drives.

Bootup

For all the problems of being a cloud computer, there are some huge advantages. First of all Google insists that viruses will not be a problem. With the updates managed server side and the storage more or less in the cloud the company is confident that it can prevent malware ever being a significant problem. It also does away with a need for a lengthy scan which is welcome news indeed.

More significantly, Chrome OS is built to be up and running quickly both on initial setup and every time you press the power button or open your Chromebook.


All in all, the Chrome OS and Chromebooks seem to have made vast strides forward. It'll never be a good solution for people who are often away from a web connection (though it does have a built-in Verizon wireless broadband connection - you get 100MB per month free and can pay for more) or depend on sophisticated desktop software. Or for those who don't want to have their whole life wrapped up in the Google solar system of Gmail, Google Drive, Google Calendar, etc.

But if much of what you do happens in the cloud anyway, a Chromebook has a lot of advantages - it's cheaper, fast, simple to operate and gets great battery life. Google's other OS has grown up a lot in the past year and a half. Chromebooks are already a good option for many people. If Google can add the ability to do significant work offline, all laptop buyers should give them serious consideration.

Wednesday, 20 November 2013

Instagram Is Finally On Windows Phone!

Instagram officially lands on Windows Phone devices later today along with another popular app already on Android and iPhone called Waze. (Waze is a mapping application that's now owned by Google). It'll be available in the Windows Phone app store later this afternoon.

The Instagram app available through the Windows Phone Marketplace claims to be a beta of the app so it is likely that the Facebook-owned photo-sharing platform will issue updates to the app soon.

"While our global market share is around 4%, it's still the fastest growing," said Todd Brix, the general manager of the Windows app store.

Nokia, the biggest maker of Windows Phones, continues to report increasing shipments of its Windows Phones quarter over quarter. Microsoft's next challenge isn't necessarily to get the current library of hot apps on Windows Phone, it's to make sure developers think of making stuff for Windows Phone.

Dropbox looks to raise $250 million at $8 billion valuation


Fast-growing file-sharing and storage startup Dropbox Inc is trying to raise $250 million in additional funding in coming weeks, which would value the six-year-old company at more than $8 billion, Bloomberg Businessweek reported on Monday.

The company may become the latest hot Silicon Valley startup to take advantage of flush investors and stratospheric valuations for fledgling tech companies. Loss-making Twitter Inc is now valued north of $20 billion after its debut; Pinterest, which only recently began to clarify its business model, last month won a round of financing that valued the nascent website at $3.8 billion.

But Dropbox has a problem: Some very big competitors want its business. And they are willing to offer absolutely anyone even more free cloud storage space than Dropbox to lure them away. For example, while Dropbox only offers 2 gigabytes of free storage, which isn’t enough to store a single downloaded movie, much less the photo library of a life-logging phone photographer, Google offers users 15 gigabytes of free storage, or 100 gigabytes to those who buy a Chromebook.

Dropbox, started in 2007 by a couple of MIT students, made its name as the simplest way for regular consumers to synchronize all their files between a desktop and a laptop. Every file in the Dropbox folder simply appeared on both machines. But over the past few years, Dropbox has also become a preferred way to handle moving files on and off phones and tablets, where syncing was an even more unpleasant and unreliable chore. 

Last year Dropbox cleverly added a feature to its mobile apps to automatically upload every photo taken on a user’s smartphone to Dropbox servers for syncing and safekeeping (with the user’s permission). Users could win additional free space for photos by convincing friends to sign up. By making uploading and syncing automatic – and invisible to the user – Dropbox helped fill its servers faster, and convinced more users to pay for additional space.

Valuing Dropbox at $8 billion seems completely reasonable in light of other recent Internet IPOs. Twitter had revenue of $317 million – and no profits in sight -- the year before it went public at a value of over $18 billion. And its active user base of 185 million at the end of 2012 was smaller than Dropbox’s is now.

The cloud storage market, like all cloud computing sectors, should continue to grow for the foreseeable future. But until one of these companies goes public, it won’t be clear how much the market is actually worth, as private company valuations are very different from the stock market.

Monday, 18 November 2013

Google India Ad is beautiful, strikes emotional chord!

The ad has gone viral in just over two days when it was posted onto Google India’s YouTube channel and has crossed some 4 million views on YouTube.

Through this ad, Google India advertises the power of its search functionality and also manages to strike an emotional chord with its viewers not only in India but also in Pakistan. The ad encapsulates the power of Google search and how it can bring people closer as well as find anything and everything at the click of a button.

The three-and-a-half-minute ‘Reunion’ ad is about friendship, fond childhood memories, separation and reconnecting to a tender past. In the ad, available on YouTube with English sub-titles, an Indian Punjabi is shown telling his granddaughter Suman about his fond childhood memories in Lahore, Pakistan.

In case you have not seen this beautiful ad, here is the video link to it. This heart warming ad is sure to overwhelm you.


Monday, 4 November 2013

Send email in your own handwriting from Google!

Google has reportedly added a new handwriting input tool to Gmail and Google Docs that allows users to send emails in their own handwriting.

With a mousepad or cursor users can write out what they want and Google will do its best to create a typed version of their words and also give suggestions for similar words from where the user can choose from.

According to CNN, the tool is in more than 50 languages for Gmail users, while Google Docs users can have options from 20 languages.

Google's Xinangye Xia said that handwriting input makes the internet easier to use by people worldwide and is also part of a larger effort to break the barrier between languages.

Users can simply go to the Gmail or Docs settings and, under the Languages setting in the General tab, click 'Show all language options' and then select the that says

'Enable input tools' and a list will come up having every type of keyboard Google has to offer.

The languages with a pencil icon beside them are the ones that support written words and once an input option is added, one can select it anytime from a drop down on top of the menu bar above the document or email being composed.

Thursday, 31 October 2013

Google Nexus 5 unvieled!


Google officially announced its latest flagship phone, the Nexus 5, during a press event today in San Francisco. The device will run the latest Android 4.4 KitKat operating system, and like its predecessor, it will be manufactured by LG.

However, the handset features several key changes, like a bigger 4.95-inch screen, a faster Snapdragon 800 processor, and most notably LTE support. It will be available unlocked at the Google Play Store for $349 (16GB) and $399 (32GB) starting today.

The handset measures 5.43 inches tall, 2.72 inches wide, and 0.34 inch thick, but weighs even less than the previous generation, at 4.59 ounces. Sporting the biggest screen yet in relation to past Nexuses, it has a 4.95-inch Corning Gorilla Glass 3 display. Keeping up with its competitors like the Samsung Galaxy S4 and the HTC One, the Nexus 5's touch screen has a 1,920x1,080-pixel resolution and 445ppi. In contrast, the previous Nexus had a 1,280x768-pixel resolution with just 320 ppi.

Under the hood is a 2.3Ghz quad-core Snapdragon 800 and 2GB of RAM, pushing pixels to a glorious 5-inch 1080p display. LG has also seen fit to include wireless charging again, so you won't have to wear out that micro-USB port keeping the 2,300 mAh battery juiced, you can use it to power a TV over Slimport instead. You'll also find LTE, Bluetooth 4.0, dual-band 802.11ac WiFi and NFC on board - basically if there is a method of connecting to another device, the Nexus 5 has it.

 Credit : Cnet
"Now you have one version of the Android operating system that can ship across all versions of smartphones in 2014," Sundar Pichai, head of the Android and Chrome teams.

With Android KitKat, Google claims to have made the experience much more engaging. Google says, the new immersive mode in Android 4.4 automatically hides everything except what you want to see. Also with the new Hangouts app, all SMS and MMS messages will be together in the same place, alongside other conversations and video calls.

"It is a cutting-edge operating system meant to run on cutting-edge phones, but it can run on older phones as well," Pichai said.

Android KitKat 4.4 is here!


Google finally revealed the full details for Android 4.4 KitKat, the next version of its mobile operating system. But instead of delivering a raft of flashy new features to advance the mobile OS arms race, KitKat's most notable promise is to really fix the age-old Android problem of fragmentation.

The new mobile OS is based on efficiency that brings smartphones to "the next billion people," according to Android Senior VP Sundar Pichai. Google's own apps use less memory, and the interface will automatically scale back to fit on devices with only 512MB of RAM.

Most immediately obvious are a handful of design tweaks to the OS, which make Android cleaner and simpler than ever before. The status and notification bar are now translucent, and they disappear completely when you're in a fullscreen app; there's less chrome across the entire OS, and more space on the Nexus 5's five-inch display for whatever you're doing. There's a new launcher, a new condensed version of Google's Roboto font, and a generally lighter and cleaner look to Android. It's not nearly as stark a change as iOS 7 was, and generally speaking KitKat still looks a lot like Jelly Bean, but the design directions feel very similar.


Much of the interface has been streamlined. There's now a camera shortcut and more immersive "now playing" content on the lock screen, and there's an option to rearrange home screens. The navigation interface disappears when you're inside of supporting apps, giving back real estate on devices without hardware keys. The dialer and Hangouts make it easy to search for nearby addresses; fans of self-expression will be glad to hear that emoji icons are available in the keyboard. New frameworks bring both AirPrint-like wireless printing and support for third-party cloud storage in the Gallery app. Behind the scenes, Google is improving battery life through sensor batching, which cuts back on data requests. Developers can write apps that support infrared control, pedometer-like step counting and a carrier-independent NFC payment architecture.

Hangouts is one of the key features of Android 4.4, far more integrated into the operating system than ever before. Where there was once a Messages icon, there is now only Hangouts — the app was just updated to integrate SMS, and work better for voice calling, and it's now part of the way you'll talk to other people on Android. Texting, instant messaging, even voice and video calling, are all now done through Hangouts – it's like a combination of FaceTime and iMessage into a single application. If you don't want to use Hangouts, of course, you can select your own default texting app in KitKat.

There's built-in support for step detector and step counter sensors, so your phone can act as a pedometer without requiring apps developers to build fancy algorithms in order to detect when you're taking a step. The new Nexus 5 has those sensors built in. There's also a new API for IR blasters, so manufacturers can more easily build smartphones and tablets that can control your television and home theatre equipment, and a new screen recording utilty that can let you capture a video of what you're doing with your smartphone and store it as an MP4 file.


KitKat also puts a stronger emphasis on Google's main business, search. Voice search is going hands-free through keyword activation, and it will ask questions if it needs clarification. The speech recognition engine is about 25 percent more accurate, according to Google.

Android 4.4, KitKat, which comes on Nexus 5, will also soon be available on Nexus 4, 7, 10, the Samsung Galaxy S4 and HTC One Google Play edition devices in the coming weeks, and hopefully everyone else in the not-to-distant future.

Motorola unveils project Ara to allow users design their mobiles!

US-based smartphone maker Motorola has unveiled a project, Ara, that empowers the user to decide and choose the components they want in their mobiles.


The Google-owned handset company on Monday announced Project Ara, a free, open hardware platform for creating highly modular smartphones. An endoskeleton, or structural frame, holds the smartphone modules of the owner's choice, such as a display, keyboard, or extra battery. The approach should allow users to swap out malfunctioning modules or upgrade as innovations emerge, providing a handset that stays up-to-date much longer than today's smartphones.

"Our goal is to drive a more thoughtful, expressive, and open relationship between users, developers, and their phones," Motorola wrote in a company blog post. "To give you the power to decide what your phone does, how it looks, where and what it's made of, how much it costs, and how long you'll keep it."

In the works for more than a year, Project Ara recently partnered with Dave Hakkens, the creator of Phonebloks."We've been working on Project Ara for over a year. Recently, we met Dave Hakkens, the creator of Phonebloks. Turns out we share a common vision: to develop a phone platform that is modular, open, customisable, and made for the entire world," the firm said.


This isn't Motorola's first foray into smartphone customization, though Project Ara takes things much further. Over the summer, the company launched its Moto Maker service, which lets buyers of Moto X phones indulge their build-to-order desires, mixing and matching body and interface features including onboard memory, wallpaper, and front, back, and accent colors for the device's shell.

"We want to do for hardware what the Android platform has done for software: create a vibrant third-party developer ecosystem, lower the barriers to entry, increase the pace of innovation, and substantially compress development timelines," Motorola said in its blog post.

Motorola says the MDK (Module Developer’s Kit) will be released sometime in the next few months, where developers will soon be invited to start creating modules for Project Ara. Interested in becoming an Ara Scout? Motorola is inviting regular folks like yourself to collaborate with them on “special missions” that will help shape Project Ara for the masses.

Project Loon : Google's stratospheric Internet plan


Google estimates there are 5-6 billion people around the world without access to the internet. The majority of people on the planet are completely devoid of connectivity through poverty, a remote locale, a lack of infrastructure and, in some cases, all three.

Google's vision for Project Loon procures schooling for those currently without education, brings doctors for people who cannot travel to see one, and provides important weather data to assist farmers, whose harvests are affected by droughts and floods.

Illiteracy, Disease and Famine could be dealt a swift and telling blow with a little Wi-Fi and according to Team Loon, balloons stationed so high above the earth they can only be seen with a telescope, is the most affordable and best way to achieve this.

"The materials are pretty inexpensive," says Project Loon's Richard DeVaul.

"The plastic of the balloons is similar to that in shopping bags and the electronics aren't that different from consumer electronics. This is a very cost-effective way to connect the world."

Give a child a balloon and maybe they'll smile for a day. Give them one with Wi-Fi and the possibilities, Google hopes, are limitless.


What is a Project Loon?

aturally, the balloon itself is not just your average birthday party accoutrement. These massive structures are 15-meters wide and made a from polyethylene film that's only three times thicker than a supermarket carrier bag, but still thick enough to withstand high altitude air pressures without exploding.

However, the responsibility of the balloon, and its helium gas filling, is to get the real tech wizardry in the air and keep it there. Each unit carries a mini Linux-based computer, toting the all-important Wi-Fi radios, GPS and several sensors recording air temperature, altitude and speed of movement. All of this information is sent to Google's Command Centre on the ground below where the each balloon can be controlled to a certain degree.

Once it has reached the altitude of 20km (65,000ft), it's will end its ascent. Then, as Google explains: "Signals are transmitted from the balloons to a specialized Internet antenna mounted to the side of a home or workplace that use radio frequency technology.

"The Internet antenna is connected to a consumer grade router. Web traffic that travels through the balloon network is ultimately relayed to ground stations, where it's connected to pre-existing Internet infrastructure, like fiber cables and our local telecommunications partners."

From they're, they're like sailboats, which Google says will eventually be able to stay in the air for 100 days at a time. When they reach the end of their shift, they can be directed to a designated rescue centres around the world and replaced.

As each balloon is able to communicate with its fellows, it'll move accordingly to ensure that, while doing these laps around the world, the balloons remain a sufficient distance from a colleague. The result? A balloon is always in range for the folks on the ground.

"Is it possible to have a nicely spaced out flock of balloons? The answer is yes. Once people could see this was possible, it became a feasible project, not some crazy science project," said Dan Piponi, a Rapid Evaluator for Project Loon.

So what happens now?

Since its test in New Zealand, Google has gone quiet about Project Loon. It's been almost a month since its last video update on Google+ and our request for an interview for this piece was shut down.

At this point, it is possible there are hundreds of Loon balloons in the sky; that the project is much further along than we're all currently aware. Having gone public with its proof of concept exercises, it seems more likely than not that Google will go all-out with this one.

However, the technological, ethical and political challenges remain. Can Google's Project Loon rise above them with its latest "moonshot?"

As W Clement Stone wrote: "Always aim for the Moon, even if you miss, you'll land among the stars."

Source : www.techradar.com

Sunday, 27 October 2013

Google stock crosses $1000 mark

Credit : Reuters
(Reuters) - Google Inc (GOOG.O) shares jumped past $1,000 on Friday as investors bet on the Internet company's continued dominance of the mobile and video advertising businesses despite aggressive competition from Facebook Inc (FB.O) and Yahoo Inc (YHOO.O).

Shortly after the markets opened Friday, Google Inc. shares jumped 14 percent to $1,015.46 and closed a day heavy trading at $1,011.41. The gains marked Google’s biggest one-day jump in more than five years.

At the $1,000 mark, Google shares were up 41% from the beginning of the year, and the company's market value reached $334 billion, still shy of leader Apple's $461 billion.

The company’s next big update could come in the form of Android 4.4 KitKat and the Nexus 5, which are expected any day now.

Samsung Galaxy Note 10.1 2014 edition


Last year’s Galaxy Note 10.1 promised to finally bring all the stylus power of Samsung’s Note smartphones to a big-screen tablet, but its upsides were utterly defeated by the device’s crippling performance issues. Samsung is back with a new and improved 10.1 that aims to win with its screen and new S Pen features.

Samsung has greatly improved upon many of the original's shortcomings; it even added more storage space! Unfortunately, though, Samsung also boosted the base price by $50 as a result. Sporting a 10.1-inch display, measured diagonally, the Note tablet goes on sale in the U.S. on Thursday at a starting price of $550.

Samsung also added a touch of elegance to the back of the device by swapping out the standard glossy plastic back,here, we have a soft, textured "leather-like" material that's meant to resemble a leather book cover.

The Note 10.1 sports a beautiful WQXGA (2,560 x 1,600) TFT LCD panel, which is precisely the resolution bump we wanted to see in last year's unit, and under the hood there is an octa-core Samsung chip clocked at 1.9GHz, and an impressive 3GB of RAM. The Note 10.1 2014 features an 8-megapixel main and a 2-megapixel front cameras. It will arrive in 16GB, 32GB and 64GB models.

The first of the multitasking features, called Multi-Window, has been available in Samsung devices for about a year, but it works with many more apps now. You can run two apps side by side, such as Facebook on one side and YouTube video on the other.You can change how much of the screen each one takes, a capability coming with Windows 8.1, but you can't choose to have a window take up just the top left corner, the way you can on PCs. In addition, Multi-Window isn't a universal feature. You currently have about 18 apps to choose from, including Facebook and a variety of Google and Samsung apps.

Credit : The Verge
At the center of the S Pen experience, on both the 10.1 and the Note 3, is a new widget called Air Command that gathers together a bunch of tools designed specifically for the stylus. The Air Command widget automatically appears when you remove the pen from its holster, or it can be invoked at any time by holding the pen near the screen and clicking its one button. The semi-circular popup provides quick access to five S Pen tools: Action Memo, Scrap Booker, Screen Writer, S Finder, and Pen Window.

Removing the stylus from its slot will start the Air Command feature, which allows users to quickly access features such as Action Memo, Scrapbook and S Finder.

For a pen-enabled tablet, it's not geared toward pen users, with its high price and sluggish performance, the $549.99 Note 10.1 feels old and clunky; it’s certainly not worth the price when the iPad costs $499 and the Nexus 10 $399.

Saturday, 26 October 2013

Facebook launches Internet.org Initiative To Connect The Unconnected World

To make the worldwide web available to two-thirds of the planet still not connected to the Internet Facebook announced the launch of Internet.org -- a global partnership with six other technology giants, namely Ericsson, MediaTek, Nokia, Opera, Qualcomm and Samsung.

According to Facebook, only 2.7 billion people — just over a third of the world’s population — around the world currently have access to the Internet. And, the goal of Internet.org is to connect the remaining five billion people and provide the same opportunities enjoyed by those in the connected third of the world.

On the launch of Internet.org, Zuckerberg said, "For nine years, we've been on a mission to connect the world. We now connect more than 1 billion people, but to connect the next 5 billion we must solve a much bigger problem: the vast majority of people don't have access to the internet.”



"There are huge barriers in developing countries to connecting and joining the knowledge economy. Internet.org brings together a global partnership that will work to overcome these challenges, including making internet access available to those who cannot currently afford it," he added.

According to Facebook, the partners will focus on developing technologies that make mobile connectivity more affordable and decrease the cost of delivering data to people worldwide. This would also include collaborations to develop lower-cost, higher-quality smartphones. They will also work on ways to use less data by improving the efficiency of the apps built and how they can help businesses drive internet access to get people online.

The Internet.org website is currently live and provides an overview of its mission and goals.

Recently Internet search giant Google announced its ‘Project Loon’, a balloon-mounted Internet access service that is expected to help provide Internet access to rural and remote areas.

Few months earlier Cisco released the infographic below: “What Will The World Look Like When We Connect The Unconnected, Internet Of Everything“.

Credit : Cisco

Tuesday, 15 October 2013

Google to use your name and profile to sell more ads

Targeted ads are nothing new, but the search engine giant is about to make them a lot more personal. An update to the company's Terms of Service allows it to expand its use of user endorsements in display ads. Search ads will feature Google+ users and their recommendations.

Check this link for Details - https://www.google.com/intl/en/policies/terms/changes/

Google's move in 2011 to combine user data under one profile will begin impacting its ad business on November 11, as the company prepares to use your user name, profile photo, and implied endorsement in more of its display ads.


Credit : Google
 The company revealed changes to its Terms of Service on Friday, 11th October. The most important one is that Google clarified how your profile name and photo might appear in "Google products," including display ads. Google reminded its customers that they can opt out of appearing in Google ads from its Shared Endorsements settings.

Google pointed users to its Ad Settings tool, for more granular control over what ads you see.

Credit : Google

How to opt out of some targeted Google ads:


Google also offers more specific ad settings for its users. To configure your Google Ad settings, log in to your Google account and go to the Ad Settings page.


From there, you can control what Google's ad displays know about you. This includes your gender, age, language, interests, as well as any advertiser campaigns you've blocked or interest-based ads of which you've opted out.

To opt out of Google's interest-based ads, you must first manually remove all of the subjects listed, then click the Opt-Out link that appears. It should then change to an Opt-In link.

To permanently opt out of Google's Double-click cookie, which is Google's main advertising cookie, you can install its Double-click opt-out add-on. Once installed, even if you clear all your cookies and restart your browser, it will prevent the Double-click cookie from being saved to your browser.